Resources · Branding & Embroidery
Almost everything about a uniform can be adjusted next order. Branding cannot. Once a garment is decorated it belongs to you, which makes this the one decision worth slowing down for.
1,000+
Healthcare organisations
60,000+
Garments supplied
40+
Years experience
95%+
Client reorder rate
Why this one is different
A plain garment is a product. Put your logo on it and it becomes a specific thing, made for one organisation, which is exactly the point — and also why the decision sits differently to every other one in a uniform order.
That is not a warning. It is the reason branding is worth settling carefully rather than treating as the last box to tick: everything upstream of it can be revisited, and it cannot. Which garments carry it, what the artwork is and where it sits are all easier to change now than at any later point.
Everything before branding is reversible. Nothing after it is.
Approved once
Getting your logo ready for embroidery is a one-off piece of work. Once it is approved, it stops being a task and becomes the reference every future order runs against — which is why the effort is worth spending properly the first time.
Approved once
Your embroidery setup
This order
Nothing goes into production until the setup has been approved.
Every reorder after it
Runs against the same approved artwork rather than being set up again.
New starters
Their garments match the ones already in the building.
Replacements
A garment ordered years later carries the same badge as the original.
New sites and new roles
The standard extends without a fresh approval each time.
Approve it once carefully rather than quickly, and it holds for everything after.
Before you approve
Not the technical detail — that is covered properly in the guides below. These are the judgement calls that are awkward to revisit once garments are decorated.
Which garments
It does not have to be everything. Decide it by role rather than by garment, and leave the rest plain so it stays interchangeable.
Which logo
Organisations rarely have one version. Embroidery is not the place to find out which reproduces best at a small size.
Where it sits
Position reads as much as the logo does, and it has to work across the whole range, not one garment.
None of these are hard. They are just much harder later.
The detail
Once those three are settled, the rest is process rather than decision. Each of these covers one part of it properly, and between them they take you from a logo file to an approved setup.
You do not need to read all three. Most organisations only need the first until something about their artwork turns out to be unusual, and we will tell you if it is.
Logo Requirements
Start here if you are supplying the logo or artwork.
Embroidery Placement
Use this when deciding where branding should sit on each garment.
Artwork Setup
Use this when the logo needs adjustment before embroidery production.
Where we come in
We will tell you how it reproduces at garment scale and what it needs, so the decisions above are made with the answer in front of you. Nothing goes into production until the setup has been approved.
Not necessarily, and deciding by role rather than by garment usually produces a cleaner rule. Front-facing roles and outer layers are where branding does the most work. Leaving some garments plain also keeps them interchangeable, which matters more than people expect when sizes move around.
Future orders can carry new artwork, but garments already decorated keep what they have. In practice that means a change spreads gradually as garments are replaced, and you live with both versions in the building for a while. Worth knowing before rather than after, particularly if a rebrand is anywhere on the horizon.
Send it to us and we will tell you how it behaves at garment scale. Marks that work on a sign or a screen sometimes need simplifying to read well when stitched, and it is a much better conversation to have while it is still a file. The Logo Requirements guide covers what makes this easier.
Before anything is stitched, yes — and it is worth deciding across the whole range at once rather than garment by garment. A position that suits a polo can sit awkwardly on a tunic with a different neckline, and consistency across the range is what makes a uniform read as one program.
They can, and larger groups sometimes do where a site or service has its own identity. The thing to watch is that each variation is another setup to approve and another thing to keep straight at reorder time. If the difference is not doing real work, one mark across everything is easier to hold together.
Branded garments are specific to your organisation, so most organisations take a position on this in writing rather than leaving it to the moment. It is a small thing to decide once and an awkward conversation to have case by case.
It suits most healthcare garments well, and it is what our Australian facility does. Where a fabric or a garment makes it less suitable we will say so rather than proceed — that is part of what the setup approval is for. Send us the garments you are considering along with the logo.
We prepare the setup from your artwork and you confirm it before anything is made. Nothing goes into production until that approval is given, and once it is, every future order references the same approved setup rather than starting again.
Avery is cut for a contemporary, slightly tapered fit that flatters without restricting movement. Prefer a relaxed fit or planning to layer? Size up.
| Model — Women's | 5'7", wearing size S |
| Model — Men's | 6'1", wearing size L |
| Fit | True to size, tapered body |
| Length | Hip-length, V-neckline |
| Chest (CM) | Body Length | Sleeve | |
|---|---|---|---|
| XXS | 81–86 | 58 | 30.5 |
| XS | 86–91 | 60 | 31.5 |
| S | 91–97 | 62 | 32.5 |
| M | 97–102 | 64 | 33.5 |
| L | 102–107 | 66 | 34.5 |
| XL | 107–114 | 68 | 35.5 |
| 2XL | 114–122 | 70 | 36.5 |
| 3XL | 122–132 | 72 | 37.5 |
| 4XL | 132–142 | 74 | 38.5 |
